“Lick-hiker’s guide to inner strength” wins Bronze Lion

Helsinki, June 21, 2017


We are very happy to announce that the “Lick-hiker’s guide to inner strength” for Valio Gefilus, created together with hasan & partners, has won a Bronze Lion in the entertainment category in Cannes.

In the 22 minute long documentary British traveller Ian Wright hits the streets of Europe to inspect the bacteria levels of some of the dirtiest places he could muster to… well, the title of the documentary should give you a hint.

Tom Hakala, following a script by JP Siili, directed the documentary. Pauliina Teirikari did the marvelous job of producing this adventurous journey through Europe. Special props goes to Ian Wright, for being a true sport and a great chap through and through.


Client: Valio Gefilus
Agency: hasan & partners
Director: Tom Hakala
Script: JP Siili
Producer: Pauliina Teirikari

DOP: Tom Hakala / Anton Tevajärvi
Editing + Sound: Janne Kilpeläinen
Animation: Janne Ahvenlampi / Hanna Kartano, Joni Kuusisto, Teemu Berglund
Sound mixing: Markku Mäkelä